The Ordinary Natural Moisturizing Factors + PhytoCeramides

All-Day Hydration | Strengthens Skin Barrier | Suitable for Dry Skin | Immediate Hydration

As the Official Skin Stylists of Copenhagen Fashion Week, The Ordinary product was featured backstage at a variety of shows throughout the week including Lovechild 1979, Deadwood, Gestuz, and GANNI. Natural Moisturizing Factors + PhytoCeramides stole the show as the multi-use glowy finish to many runway beauty looks throughout the week being applied to both face and body for the ultimate dewy skin.

With nearly 4 times more moisturizing emollients than the original Natural Moisturizing Factors + HA, this rich and nourishing cream is the perfect products to seal in moisture and achieve that “GANNI girl” glow.

Get the look with Natural Moisturizing Factors + PhytoCeramides layered with Hyaluronic Acid 2% + B5, available online at theordinary.com.

Download the full press release here :

Press Release NMF + PhytoCeramides - CPHFW.pdf

PDF - 1.8 Mb

Press Release NMF + PhytoCeramides EN.pdf

PDF - 327 Kb
Paiman Azizi

Paiman Azizi

Senior PR & Brand Manager, MMBSY Amsterdam

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Paiman Azizi

Paiman Azizi

Senior PR & Brand Manager, MMBSY Amsterdam

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Over The Ordinary

The Ordinary is an evolving collection of treatments offering familiar, effective clinical technologies positioned to raise pricing and communication integrity in skincare. The Ordinary is at the forefront of bringing transparent and honestly priced skincare to the world of beauty. The Ordinary is a brand from DECIEM, a Canadian-based, vertically integrated, multibrand company, known as “The Abnormal Beauty Company.”

About Deciem

DECIEM is a Canadian-based, vertically integrated, multi-brand company, known as “DECIEM” or “The Abnormal Beauty Company.” DECIEM is an industry disruptor with a consumer-focused approach. DECIEM’s portfolio includes The Ordinary, an internationally recognized skincare brand renowned for its honestly priced formulations, alongside other skin and body care ranges. DECIEM’s range of “functional beauty” brands and products are sold primarily through DECIEM-owned stores and retailer e-commerce partners, as well as its own freestanding stores.

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